This is what it's about man. Ask any coach anywhere. Strength practices, environment, and a relentless desire to improve and you have yourself an athlete that's gonna be successful.
You can say what you want about USC this year, they're still one of the most successful teams in history.
And Chris Carlisle (USC's Strength Coach) knows his stuff. It's not about being a weight room hero. The weight room is nothing but preparation to enhance what you already have.